- Chennai & Coimbatore
- 06-12-20
- 10:00 AM
- ₹ 575
Search Engine Marketing comprises of promoting a brand’s presence through paid advertisements via search engines. This Search Engine Marketing training course includes detailed study about PPC, Google AdWords, building paid promotional campaigns. How to track, optimize and remarket. With an increasing number of customers researching and shopping for products online, search engine marketing has become a crucial online marketing strategy for increasing the reach.
You will gain hands-on training through case studies to understand the requirements of the industry.
- Different aspects of the Google AdWords program
- Choosing the right keywords for advertising campaign
- Various keyword match types and its significance
- Setting up the ad campaign and the right pricing
- Analyzing the performance with the right metrics
- Google Display Network and video ad campaigns
